March 9, 2023
March 9, 2023
When economic uncertainties arise and skilled labour becomes more difficult to find, your dealership may need to modernize some of its internal processes to stay competitive. Making mental connections between process improvement and efficiency will provide clarity as you decide how to allocate your resources.
When you think about industries that are ripe with opportunities for robotic process automation (RPA), dealerships may not be the first to come to mind. Some dealership owners and dealer principals may not even know what RPA entails.
The process is not as intimidating as it may sound; in reality it’s less about robotics and artificial intelligence as it is about automation. RPA is low-code technology that allows your organization to replicate human activities and reduce the need for human intervention in everyday tasks.
To understand the potential of RPA to help your dealership thrive, start by asking yourself questions such as:
Answering these questions will lead you to potential use cases for RPA. There are opportunities to automate tasks in almost every department of your dealership, back office or front-of-house — HR, finance, sales, service, and more.
As you look for opportunities to automate tasks, start in areas where your dealership has the maturity to handle technological change. To take on multiple projects at once is not always feasible, and focusing on departments with mature technology infrastructure and personnel will increase your chances of success.
Maintaining data context in a cloud integration is important to track real-time updates in an environment where both ends of the system can be updated/modified independently, or in an environment where multiple systems feed into a central system. For example:
Like any kind of investment, an investment in new technology and process automation should yield a tangible ROI for your dealership.
Ultimately, the purpose of RPA is to replace human labour. While automation can reduce your costs by enabling you to run your dealership with a leaner team, it can also empower your current team to spend more time on tasks they enjoy. This leads to improved retention and employee satisfaction, and in a tight labour market, it’s difficult to overstate how valuable that investment is.
Your customers expect you to adapt as well. Automating some aspect of the purchase process to happen quicker or more smoothly, especially in a post-COVID economy, will not go unnoticed by your customers.
Finding opportunities for automation within your dealership, and then executing on them, can seem daunting. And you don’t need to go through it alone. Our team of skilled advisors at MNP digital have the experience to map out your RPA journey, from the assessment phase through implementation and change management.